EASY Software establishes a Turkish Subsidiary
Mülheim an der Ruhr, Germany – Together with its longtime partner Softay, EASY SOFTWARE AG, one of the leading ECM/DMS software manufacturers in the German-speaking markets, is establishing a Turkish subsidiary. This expansion of the business unit takes into consideration the great demand of the Turkish market, underscoring both the Mülheim-based software manufacturer’s international orientation and its international software solutions competency.
Former Softay CEOs and managing partners Mr. Süreyya Ecevit and Mr. Yunus Emre Yildiz will be in charge of managing this new subsidiary, headquartered in Istanbul. The software solutions from EASY SOFTWARE are already being used by more than 30 renowned customers in Turkey who will be supported by this new subsidiary.
For EASY SOFTWARE, this transaction is another strategic step to expand key markets and to persistently pursue its international orientation. In close cooperation with the EASY SOFTWARE specialists, it will succeed in expanding customer support services for the numerous existing customers and new customers in Turkey.
In establishing a Turkish subsidiary, the EASY SOFTWARE Management Board sees opportunities for international growth. Business sales in the Turkish software sector amounted to US$ 929 million in 2011, which at a growth rate of 13% (CAGR) are expected to increase to US$ 1.5 billion in 2012. “We are pleased to have successfully teamed up with Softay, and this cooperation is now being intensified through this joint venture. In establishing our Turkish subsidiary we realize we are taking an important step towards expanding our international customer relations with the greatest possible proximity to our customers,” comments Andreas C. Nowottka, CEO of EASY SOFTWARE AG.